Social Media has changed how we communicate with each other for the past 13 years. With the ability to communicate with anyone around the world or even your friends in your neighborhood from the comfort of anywhere is a grand idea that exploded. Facebook alone has almost 2 billion monthly active users which makes it the largest Social Media site in the world. While people have been using these sites to share ideas with friends, businesses have also realized the promotional potential Social Media offers.
Social Media allows businesses to grow and expand their marketing, find new prospects, create a community around their brand, and connect with anyone who has questions about their products or services. It's a hub for businesses to understand their clients, and what they want and expect from your business. Social Media allows businesses to connect with customers like never before from the comfort of a mobile phone, tablet, laptop or a computer. Social Media has changed how we view and sell to customers and allows us to understand how we can adapt and grow as one.
Top 10 Benefits of Social Media
- Increased Brand Recognition
- Improved Brand Loyalty
- More Opportunities to Convert
- Higher Conversion Rates
- Higher Brand Authority
- Increased Inbound Traffic
- Decreased Marketing Costs
- Better Search Engine Rankings
- Richer Customer Experiences
- Improved Customer Insights
Forbes Magazine made an article on these exact benefits. Too learn more on these topics click on the link below.